ERA announces the European Rental Week 2024

(Image: European Rental Association)

The European Rental Association (ERA) has announced the European Rental Week 2024, an annual event created in 2023 dedicated to the promotion of equipment rental across Europe.

The second European Rental Week will take place from 14 to 20 October 2024 with the theme ‘Working in Rental for a Sustainable Future’.

The event aims to coordinate promotional activities from rental companies and rental associations to improve the attractiveness of the industry, raise awareness of the rental concept and promote rental as a sustainable, cost-effective and resource-efficient solution. This year’s event will aim to focus on three pillars:

• People: attracting people and retaining people to empower the equipment rental industry,
• Rental solutions: bringing innovative equipment rental solutions to customers,
• Sustainability: promoting rental for a sustainable and greener future.

European Rental Week was developed in collaboration with national rental associations and the Promotion Committee of the ERA.

Activities within different countries will be coordinated and promoted by the national associations within the European Rental Week framework.

For more information, visit the European Rental Week website, or contact the ERA team at era@erarental.org.