Manitex expands PM crane sales network in USA

PM cranes on display with Manitex at the 2020 ConExpo construction show in Las Vegas, USA. Grey vertical booms against a blue sky with a black PM-branded double link and MAC sticker PM Cranes on show with Manitex at the ConExpo trade show in Las Vegas, USA

Manitex International has signed First Fleet Truck Sales as distributor for its PM cranes and Manitex aerial work platforms in the USA.

First Fleet will sell and support PM Group knuckle boom cranes from Italy and Manitex aerial work platforms, from its operation in Lake Worth Beach, Florida. Since it was set up in 1967 First Fleet has developed more than 50 years of experience with specialist truck and body building, upfitting grapple trucks, articulated cranes and more.

Commenting on the deal Michael Coffey, Manitex International CEO, said, “When we launched our Elevating Excellence strategy in early 2023, we outlined our intent to add qualified, experienced upfit dealer partners to support our expansion in North America, and the addition of First Fleet to our dealer network is the next step in support of this growth strategy.”

Specialized solutions

For his part Andy Olivera, First Fleet president, said, “The Florida market has a crucial need for a trustworthy source for specialized lifting solutions equipment, service and parts, and after an extensive search for a strategic top-tier manufacturing company, I am thrilled to become a dealer partner with Manitex International. Manitex products and outstanding support align perfectly with our needs. Their portfolio of knuckle boom truck cranes and aerial platforms complements First Fleet’s portfolio and marks a promising partner relationship, enhancing our reputation for turnkey solutions.”

Manitex said it plans to appoint more dealers as “a key aspect of our strategy to expand the sale of our European products within North America.”

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