Red Rhino brand lives on

Lincolnshire engineering company Winfield Engineering Ltd, headed by managing director Simon Winfield, has purchased Red Rhino Crushers, which entered administration during October 2008.

D&Ri understands that Red Rhino's existing facility in Aylesbury, UK, will continue to be used for the headquarters and manufacturing facility for the Red Rhino brand over the short term, with Red Rhino Crushers operating as a subsidiary of Winfield.

Bryan Eccles first purchased Red Rhino Crushers from the administrators and formed a new company, Recycling Product Limited trading as Red Rhino Crushers. However, he was actively looking for a larger player to take over the brand to ensure that production of this range of compact crushers would continue.

That is where Winfield Engineering comes in. According to Mr Winfield: "My team and I really look forward to being part of the manufacturing of such an established, innovative and green product. It is our mission to take the Red Rhino brand to the next level and already have plenty of new ideas, which will be implemented right from the start.

"The Red Rhino brand is known all over the world and is a vital necessity in the construction industry to help save masses of money but also help the fight against waste going to landfill - an obviously greener option."