Renta acquires Swedish general renter

Premium Content

Renta Group has acquired Hederén Maskinuthyrning, a Swedish general rental company with more than 30 employees and annual revenues of approximately SEK 70 million (€6.1 million). No financial details of the transaction have been revealed.

Renta Group machinery Photo: Renta Group

Founded in 1989, Hyrpoolen operates from two depots in Stockholm and is active in the construction, industry, and service sectors.

Renta says the acquisition allows it to expand its presence in the southern and eastern parts of Stockholm and is “perfectly aligned” with its strategy to strengthen its position in the capital region, while also reinforcing its strategic step in building a nationwide network in Sweden, where it now 54 depots.

Kari Aulasmaa, CEO of Renta Group, said, “Hyrpoolen fits our strategic agenda very well given the profitable operations and local business model. The Company has a strong presence in attractive parts of Stockholm and has a reputation of providing high-quality services appreciated by its customers. We are very pleased to join forces with Hyrpoolen and look forward to the journey ahead.”

The acquisition, which was signed on April 5, means Hyrpoolen will be able to add Renta’s digital solutions to their services while also continuing to serve its customers with the same local approach as before.

Per Gustavsson, CEO of Hyrpoolen, said, “We have been looking for a partner for some time to support us in further developing our operations and we are happy to say that Renta is an excellent match for us. Renta shares our values and partnering with them will provide us access to a broader range of equipment and to Renta’s top-notch digital solutions.

“Hyrpoolen has a solid customer base, a strong reputation and a deep knowledge of the local market in southern Stockholm. I am convinced that together with Renta we will become even stronger and the preferred partner for customers in our region.”

Latest News
New head of KHL’s Content Studio discusses how people make decisions on what to buy
Jon Abrahams describes why industry stalwarts and disruptors alike should consider adding content marketing to their business strategies
Crane Institute of America appoints L.D. Stutes as GM
Stutes enters this newly created position with 37 years of experience.